Successful competitiveness and attractiveness is key to France’s prosperity and social cohesion.

In a highly competitive world, AFEP and large companies are convinced that the competitiveness and attractiveness of an economy are key factors in its prosperity and social cohesion.

Being competitive leads to long-term improvements in the living standards of the population and guarantees a high level of employment and social protection. To be competitive, we need to promote the attractiveness of our nation, giving it the means to welcome productive investment into the country that will bring jobs and growth. These two ingredients are essential for businesses and the competitiveness of the products and services they offer. It relies on several factors: price, quality, innovation and finally, differentiation from competitors.

For businesses, the solution to the challenges of employment and growth is to implement an economic policy that promotes wealth creation within the European Union and the single currency. This solution can be broken down into 3 areas:

  • reduction in public spending
  • lowering of mandatory taxation
  • guarantee of an attractive fiscal environment with medium-term predictability

Logically, a reduction in public spending is the pre-requisite to consolidation of public finance, the only strategy that will enable lower taxes over time, itself the guarantee of a viable long-term environment, favourable to economic growth. Given the time they take to prepare and implement, reforms of the labour, goods and services market etc., must be introduced at the same time to ensure maximum visibility.

Nicolas RagacheChief Economist

Nicolas Ragache, aged 45, economist and lawyer, worked for nearly 20 years in French institutions and administrations (INSEE, Ministry of Economy and Finance, Ministry of Social Affairs and Ministry of National Education) and in a French law firm based abroad.

Occupying various roles, he has conducted a number of economic studies and organised reforms of public action in the social, European and public finance sectors. He has also represented the government on the Board of Directors of public entities and acted as an adviser to several French government ministries.

Nicolas Ragache is a graduate of the Ecole Nationale de la Statistique et de l’Administration Economique (ENSAE), DELTA (EHESS – Master’s in Advanced Studies (DEA) in Economic Analysis and Policy) and the Université Panthéon-Assas (LLM in International Business Law).

Nicolas Ragache 43 59 81 17